Meet the Team

Aimee Caudle
Founder/CEO
Since 2000, exclusively creating, launching and managing programs for National and E-commerce retailers for multiple categories. Client partnerships included top tier spa manufacturers: Jacuzzi, Freeflow Spas, Dream Maker Spas, Strong Spas and other private labels. Managed top home improvement client, ODL Inc., for 16 consecutive years among others. Many notable “firsts” in the Mass Merchant Channel. Achieved highest revenue programs for categories represented, historically resulting in a 900 to 2,300% growth rate for our clients. Additional experience with dealer, short term rental, builders and specialty channels.

Roberta Baete
COO
Expert in creating and managing both Sales and Operational programs. Global Launch COO since 2013. Prior experience with General Electric for 18 years with retail/contract roles including Operations & Program Manager. Highly accomplished in creating and managing National Builder Channel Programs which generated over $10mm in sales, within 24 months, and resolved 60,000+ post sales issue per year. Achieved a company record high National Performance Scores of 97% and 100% for each program.
About Us
Experience Matters
The Global Launch Team has a combined 60+ years experience with home improvement and outdoor living product manufacturers, builder channel, short term rental channel, and mass merchant retailers including The Home Depot, Lowes, Costco, Sam’s Club, Wayfair and others.
Our success and relationships led to the creation of our National Suppliers Network.
Our network is a joint partnership between Global Launch and multiple manufactures to provide a B2B sales channel. We connect our established manufacturers with specialty buying groups that focus on outdoor living products. We promote working together to elevate relationships, revenue and a competitive edge.
Join our National Suppliers Network (NSN) and elevate your selling and buying power!

National Suppliers Network
“Direct from Manufacturer” B2B or Dealer driven sales programs focusing on outdoor living products.
Manufacturers benefit from our programs created for buyers with multi-channel revenue .
Buyers benefit from Global Launch's negotiated pricing and select product offering.
Both groups benefit from our market research/analysis and recommendations to be a leader in your industry, increase revenue, increase profits and gain a competitive advantage.
Join now to become part of our selling and buying power network.
LIMITED TIME ONLY
BUYERS ANNUAL MEMBERSHIP FEES WAIVED
(NEW ENROLLMENTS ONLY)
MANUFACTURERS
Hot tubs
Swim spas
Saunas
Cold plunges
Outdoor furniture
Outdoor structures
Outdoor play equipment
Fireplaces & structures
Outdoor kitchens
Home improvement
Pool equipment
Pool accessories
Landscaping

BUYERS
Builders (single/multi)
Developers (single/multi)
Distributors
Mass merchant retailers
Special Events
Kitchen & Bath
Cabinets
STR property management
STR owners
Pool installers
Interior designers
Landscape designers

Why Choose Us
Many Notable Firsts:
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GE Appliances: Created & implemented breakthrough programs such as ASM Specialist, Customer Advocate and Lead Generation Programs
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Launched 1st acrylic and roto-molded spas on Costco.com
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Stocking hot tub programs in Costco and Sam's Club
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Home improvement products stocking in Sam’s Club
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Created National Club Special Events Program for Jacuzzi and Sundance Spas nationwide dealer network
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Achieved significant growth YOY for top national retailers
Experienced
Strategic
Global Launch will:
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Fully integrate into your organization (logistics, marketing, customer service and all departments that impact the programs we create, launch and grow)
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Align our programs with the overall strategy and profit goals of our clients
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Constant monitoring of the marketplace and industries we manage
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Specific recommendations that keep you ahead of the competition
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Strategies that keep you proactive not reactive
Specialized
We specialize in:
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Mass Merchant
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E-commerce
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Builder Channels
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STR Channels
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Specialty Channels
As a manufacturer:
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Gain access to multiple buying channels
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Receive dealer focused and/or mass merchant profitable programs
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Elevate your selling power
As a buyer:
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Leverage your buying options
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Purchase direct from manufacturers
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Elevate your buying power
Contact Us
Have questions or need more information? Feel free to reach out. We are here to support our clients and buying groups.
